Business model innovation
How to design and renew business models with the nine blocks of the Business Model Canvas. What separates sessions that end in real decisions from the ones that produce expensive wallpaper.
15 articlesAll in business model innovation
The four actions framework: redesigning your business model, not just your product
The four actions framework asks what to eliminate, reduce, raise, and create. Most teams stop at the product. Here's how to run it across your whole business model, so a change on the value side doesn't blow up your cost side six months later.
Read the article →
Reddit business model canvas: how the platform actually makes money
Reddit gives its product away for free, does not create any of its own content, and still made 1.3 billion dollars in 2024. I map the whole business model on the Business Model Canvas and show you the one structural tension every platform founder should understand.
Read the article →
Business Model Canvas: 9 blocks, 100+ sessions, what teams get wrong
The Business Model Canvas is one of the world's most used strategy tools, and one of the most misused. After 100+ sessions with numerous companies, I've seen real breakthroughs and expensive wallpaper. This guide explains what the nine blocks mean in practice, the mistakes that derail most sessions, and when you should skip the BMC entirely.
Read the article →
7 Business Model Canvas examples (B2B + industrial, not Uber)
Most Business Model Canvas examples online show Uber and Airbnb with generic descriptions. After 100+ sessions, I picked 7 companies that actually teach you something, including B2B industrial cases most articles ignore. Each one gets practitioner commentary on what works and what is missing.
Read the article →
7 Business Model Canvas mistakes that kill innovation projects
The Business Model Canvas is one of the most used strategy tools in the world. It is also one of the most wasted. After 100+ sessions over 15 years, I keep seeing the same seven mistakes. Not the obvious ones like 'be more specific.' The deeper ones that turn a powerful thinking tool into expensive wallpaper.
Read the article →
The 9 building blocks of the Business Model Canvas explained
The 9 building blocks of the Business Model Canvas are not 9 independent boxes. They form a system where every block influences the others. After 100+ sessions, here is what most teams miss about how the blocks actually work together.
Read the article →
Business Model Canvas B2B: how to adapt the canvas when your customer is a committee
The Business Model Canvas was designed with consumer businesses in mind. B2B adds layers the original framework does not address: buying committees, 18-month sales cycles, and revenue models built on contracts rather than transactions. Here is how to adapt every building block for B2B reality.
Read the article →
Revenue streams in the Business Model Canvas: how to design the block that proves viability
Revenue streams is the Business Model Canvas block where your idea meets reality. After 15 years of facilitating canvas sessions, I have seen too many teams write 'sales' and move on. Here is how to design revenue models that actually hold up.
Read the article →
Value propositions in the Business Model Canvas: the block that shapes everything else
Most teams treat the value propositions block in the Business Model Canvas as a tagline box. Write something catchy and move on. After 15 years and 100+ canvas sessions, I can tell you: this block is the strategic core. Get it wrong, and every other block is built on fiction.
Read the article →
Business Model Canvas vs business plan: what does your innovation project actually need?
Business Model Canvas or business plan? After 15 years and 100+ canvas sessions, I see teams wrestle with this question every month. The answer is not 'pick one.' It depends on what decision you need to make, who you need to convince, and how much you actually know.
Read the article →
Business model innovation: moving beyond the canvas to execution
Business model innovation does not fail because teams cannot fill in a canvas. It fails because the canvas stays on the wall. After 100+ sessions and 25+ years in innovation strategy, here is what separates the sessions that produce real strategic shifts from the ones that produce nothing.
Read the article →
How to validate your Business Model Canvas: from assumptions to evidence
Your Business Model Canvas is not a plan. It is a collection of guesses. After 100+ canvas sessions, I can tell you which guesses kill business models and how to turn them into evidence before you invest millions in the wrong direction.
Read the article →
How to fill in a Business Model Canvas: step-by-step with real examples
Most teams fill in the Business Model Canvas left to right. That is the wrong order. After 100+ sessions over 15 years, I have a sequence that consistently produces better canvases. Here is the step-by-step approach, with the questions and traps per block that most guides skip.
Read the article →
Business Model Canvas vs Lean Canvas: Which framework when?
Business Model Canvas or Lean Canvas? Most comparison articles say 'it depends.' After 15 years and 100+ canvas sessions, I have a clearer answer. Here is the decision framework I use with clients, based on what actually works for their specific situation.
Read the article →
Business Model Canvas for manufacturing: how industrial companies actually use it
Most Business Model Canvas guides are written for startups. They skip the realities of manufacturing: 18-month product cycles, €2.000.000 production lines, and supply chains that span three continents. After 15 years of facilitating BMC sessions with industrial companies, here is what actually works on the factory floor.
Read the article →Most companies know their innovation isn't working. Few know why.
A Strategy Call is 30 minutes. You bring your situation, I bring pattern recognition from 100+ sessions at 50+ companies. No pitch. If I'm not the right fit, I'll say so.