Design It. Test It. Scale It
Practical guides to business model innovation, value proposition design, testing business ideas, and innovation portfolio management. For the teams doing the work and the leaders allocating the budget.
Your board wants ROI numbers for ideas that do not have revenue yet. Innovation accounting gives you the four metrics that actually measure progress in early-stage innovation. How to defend your innovation budget with evidence, not promises.
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The Value Proposition Canvas is not a competing tool to the Business Model Canvas. It is a zoom function. Two of the nine BMC blocks deserve more depth than a sticky note allows. Here is how the two tools connect and when to use which.
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The 9 building blocks of the Business Model Canvas are not 9 independent boxes. They form a system where every block influences the others. After 100+ sessions, here is what most teams miss about how the blocks actually work together.
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Innovation culture is the hardest thing to assess because what organizations say about their culture rarely matches what they do. This framework traces backwards from outcomes to behaviors to root causes — and explains why self-assessment by leadership alone consistently produces misleading results.
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Six portfolio frameworks. Most companies pick one based on what their consultant knows. After reviewing innovation portfolios at 40+ industrial companies, I use a different approach: start with your situation, then select the framework. Here is the decision tree.
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Testing business ideas in B2B is harder than B2C. Long buying cycles, multi-stakeholder decisions, and limited customer access break the standard playbook. Here is how to adapt your experiments so they actually produce evidence, not just polite interest.
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